chanel 140 rouge allure ink | Rouge Allure Ink by Chanel 140 Amoureux 6ml

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CHANEL's Rouge Allure Ink Matte Liquid Lip Colour has solidified its place as a cult-favorite amongst makeup enthusiasts. Within its impressive range of shades, number 140, often referred to as "Amoureux," stands out as a particularly captivating and versatile option. This deep dive explores everything you need to know about CHANEL 140 Rouge Allure Ink, from its unique formula and application to its staying power and overall impact. We'll also delve into why this particular shade has garnered such a devoted following, examining its suitability for different skin tones and makeup styles. Finally, we'll explore where to purchase this coveted lipstick and take advantage of offers such as complimentary samples. (Use our virtual try on and try ROUGE ALLURE INK MATTE LIQUID LIP COLOUR at CHANEL.com. Shop now and enjoy complimentary samples.)

Understanding the Rouge Allure Ink Formula:

The CHANEL Rouge Allure Ink Matte Liquid Lip Colour line is renowned for its innovative formula, a delicate balance of intense pigmentation and comfortable wear. Unlike many matte liquid lipsticks that can feel drying or cakey, the Rouge Allure Ink offers a surprisingly lightweight and hydrating feel. This is achieved through a carefully crafted blend of ingredients that provide both intense colour payoff and a comfortable, non-drying texture. The formula glides on smoothly, offering buildable coverage that ranges from a sheer wash of colour to a bold, opaque finish. This versatility makes it suitable for a wide range of makeup looks, from natural everyday wear to more dramatic evening styles. The long-lasting formula ensures that your lipstick stays put throughout the day, resisting smudging and fading, even with eating and drinking. This is a crucial aspect of its popularity, as it eliminates the need for constant reapplication.

Shade 140 Amoureux: A Closer Look:

Shade 140, affectionately named "Amoureux" (meaning "in love" in French), is a deep, rich berry shade that sits somewhere between a dark plum and a deep rose. Its unique undertones make it incredibly flattering on a wide range of skin tones. The shade is sophisticated and versatile, capable of enhancing both fair and deep complexions. On lighter skin tones, it creates a bold statement, while on deeper complexions, it provides a luxurious and elegant depth. The subtle interplay of cool and warm undertones in Amoureux ensures it doesn't appear too harsh or overpowering, even at its most intense. This makes it a perfect choice for those who want a statement lip without sacrificing wearability.

Application and Techniques:

The application of CHANEL Rouge Allure Ink Matte Liquid Lip Colour 140 is straightforward and effortless. The applicator, a precision felt tip, allows for precise application, making it easy to define the lip line and create a flawless finish. For a more natural look, a single layer provides a sheer wash of colour, perfect for daytime wear. Building up the layers allows for a more intense and opaque finish, ideal for evening events or bolder makeup looks. For a perfectly defined lip, consider using a lip liner to outline your lips before applying the lipstick. This creates a crisp and clean edge and prevents bleeding. To enhance the longevity of the lipstick, you can apply a thin layer of translucent powder after the first layer of lipstick has set. This helps to set the colour and prevent feathering.

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